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QR Codes In Tourism And Travel

Posted: March 22nd, 2012 | Author: | Filed under: General, QR Codes In Tourism And Travel, QR Codes In Tourism And Travel, QR Codes Use Cases | 1 Comment »

If you’re planning on using QR codes in the tourism or travel industry the opportunities go way beyond simply adding a QR code to the back page of your brochure that links to your website.

As the articles shown below point out, QR codes in tourism, travel and hospitality can be used for product and destination marketing, in-house guest engagement, interpretive signage, adding multimedia dimensions to self-guided tours, and linking online content to traditional print media.

Finally, here’s a video that highlights, in a humorous way, a few of the pitfalls to avoid when putting a QR code campaign together.

Image Sources: www.skipedia.co.uk, www.hotelmarketingstrategies.com, www.funbeach.com, www.3seventy.com